Nestlé Brazil announced its biggest promotion to this day. The prize? Thousands of trips, every single day, and R$ 1 million at the end of it all. To promote it, we decided to highlight the countless "voyages" that you could partake in with your prize.

We traveled to different places: an incredible resort, a hot air balloon trip, the amazing view of the Iguazu Falls, an amusement park and a water park.

In partnership with Samsonite, we designed a Nestlé's suitcase, adding some brands of the company as stickers. It has become the biggest campaign visual asset.